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'Man creche' offers festive refuge for blokes

Date

Steve Colquhoun

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The 'man creche' is a testosterone-laden haven in the midst of the Christmas retail frenzy.

The 'man creche' is a testosterone-laden haven in the midst of the Christmas retail frenzy.

Blokes: ever felt like you wanted somewhere to hide rather than face the hurly-burly of the pre-Christmas trading frenzy? Time to head for the man crèche.

The novel idea with the slightly condescending title is the brainchild of electronics maker Soniq, which is dipping a toe in the water by setting up a male-only enclosure at Melbourne's Northland shopping centre for a couple of days this week.

Soniq conducted a study of around 150 of its customers and that found almost half were likely to make up excuses to get out of Christmas shopping, while one in four had faked ill health or injury to avoid joining the annual frenzy of consumerism.

The man creche features a two-metre-wide video wall, video consoles, comfortable sofas and that staple of man caves everywhere, a pool table.

Soniq marketing manager Stathis Georgianos says the man crèche means men no longer need to lie their way out of the annual Christmas shopping trip. “The man crèche is like the ultimate playpen. We have all the gear and gadgets here that most blokes wish they had in their home,” he says.

With disagreements between partners running as high as 44 per cent during the festive spending frenzy according to its research, the company recommends that partners “check in their guy, do their shopping and collect him at the end of the day and go home smiling”.

“The man crèche takes the pain out of Christmas shopping by getting your man out from under your feet,” Georgianos says.

The man crèche will operate at Northland until December 15.

65 comments so far

  • While video games and pool tables are definitely popular, it's a wise idea to use this time productively. How about a hair stylist, or grooming therapist? Someone who could teach the unwashed how to effectively groom themselves would make their wives want to drop them off at this creche.

    Commenter
    Justin
    Location
    Enmore
    Date and time
    December 13, 2012, 4:06PM
    • The metro's sure could do with a colonic flush so one of those would be in order too

      Commenter
      Dr X
      Date and time
      December 13, 2012, 4:49PM
    • Love the comments. Colonic flush, I just love the idea of leaving the big kid at one of the man creche's so I can get my shopping done, he might be in a good mood when he gets the credit card bill! Ha Ha Ha HA HA

      Commenter
      Pickled Herring
      Location
      Frankston
      Date and time
      December 14, 2012, 9:59AM
    • After he's been colonically flushed of course he will have rosy red cheeks and do anything you ask him to do

      Commenter
      Dr X
      Date and time
      December 14, 2012, 4:21PM
  • Pity we can't spend the whole of December in the man creche, vile month. 34% of this country is atheist but we still have xmas rammed down our throats every year from every direction, so much for the 'secular' country.

    Commenter
    John Wayne
    Location
    Perth
    Date and time
    December 13, 2012, 4:41PM
    • Hi John, this Is a religious holiday --you're right- however its the Consumerist Holy Dollar we are worshiping- I think you'll find the Christ child myth barely gets a look in these days...not enough dollars to be made there...

      Commenter
      Dale
      Location
      Eltham
      Date and time
      December 13, 2012, 5:39PM
    • Go and live in an atheist country then.

      Commenter
      Christian
      Location
      Sydney
      Date and time
      December 13, 2012, 5:58PM
    • Gee that's a very 'Christian' attitude. There are no 'atheist' countries anyway, the evil of religion has infested the entire world, some 89% of the earth's citizens believe in this buck-passing nonsense, it's pretty sad, when are humans going to realise that we are just normal animals with no soul or spirit that requires 'salvation'?

      Commenter
      Cathy Little
      Location
      Fitzroy
      Date and time
      December 13, 2012, 7:04PM
    • I'd prefer to live in a secular country, Christian.

      Like, you know, Australia is supposed to be.

      Commenter
      DM
      Date and time
      December 14, 2012, 10:16AM
    • I take it you'd rather work on those religous holidays??? How about at Easter, planning on having holidays then as well???

      Commenter
      Jono
      Date and time
      December 14, 2012, 11:19AM

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