Half of small businesses are still not using social media.
A quirky point of difference may be a great way to get people through the door, but what next?
As more of us live in apartments, our dogs won't be missing out on the great outdoors.
The 'poorly serviced' rental market has provided an opportunity for two Melbourne women.
Customers love complaining online, but you don't have to take it lying down.
Meet the laptop jockeys making a full-time living from the comfort of their homes.
Nine sure-fire ways to get your mug in print, on radio, TV and online.
They're the new darlings of the marketing world and businesses are clamouring to get them on board.
Thirsty Camel bottle shops have run into trouble over advertising a free bottle of water as a "gourmet supermodel's lunch".
The Advertising Standards Board has upheld complaints against lingerie advertising by Honey Birdette due to suggestions of sexual violence.
"Let's stop being an industry where girls jump out of birthday cakes" says Mumbrella after backlash over M&C Saatchi's party.
Like Nigella Lawson you can benefit if your personal brand becomes your business.
Why having a cult business is the holy grail of business.
The world's best Obama impersonator, chauffeured Tesla rides and a banana split stall were the key elements to this successful business launch.
The advertising watchdog has dismissed complaints an advertisement for ADT Security promotes and trivialises domestic violence.
A historic Australian manufacturer hopes a towel that soaks up two litres of water can help it compete with imported products.
Research shows small businesses are finding the power of online search is more compelling than old-fashioned word-of-mouth recommendations.
Reuben Republic feared it would "be crippled" after a sandwich deal for locals was misreported by a food blog as one open to all Sydneysiders.
Advertising Standards Board dismisses complaints about television advertisement for Tradie underwear starring Wallabies player Nick "Honey Badger" Cummins.
As one tourist town found out, marketing campaigns can sometimes work against you.
It's time to forget everything you used to know about how to reach customers.
If calling your customers is part of your sales plan, think again. Research shows phoning customers is outdated, intrusive and most importantly, nothing but a waste of time.
What's the secret ingredient the top new ventures all share?
COMMENT: Avoid common mistakes business owners make with these great tips.
Terrified of public speaking? Never again dread a presentation with these great tips.
COMMENT: It's a premium marketing tool businesses can no longer afford to ignore.
It looks like the once-popular social media platform is heading the way of MySpace, at least for business purposes.
Jump to the top of search engine lists with this nifty tip.
At least one of these ideas has the potential to quadruple your revenue.
If you don't have the right website your business will effectively disappear.