How Yakima is making an impact in the automotive industry

This is sponsored content for Yakima.

Yakima is a company that's currently making waves in the car industry and changing the way you use your vehicle for your favourite recreational activities such as camping, travelling with your family and friends, as well as biking.

The company believes in designing and manufacturing products that make your driving and going on adventures much easier and more enjoyable. Here's how Yakima is positively influencing the automotive industry:

In the past, when people wanted to do outdoor activities, they were restricted in terms of vehicle options. Outdoor enthusiasts normally opted for SUVs, pickup trucks, or other heavy-duty vehicles to accommodate the amount of cargo that outdoor activities usually require.

In certain setups, this may be acceptable when vehicle owners have other uses for these heavy-duty vehicles daily.

However, for example, some of these adventurers have office desk jobs during the week in the city and can't maximise the use of their heavy-duty vehicles.

If finances allow it, of course, it may be feasible for them to buy daily-driven sedans and own another heavy vehicle for weekend adventures. Many of us don't have this kind of luxury, which is when we are forced to settle for a compromise.

It's either you get a small car for daily use then rent a big vehicle for the weekend, or you get a big vehicle and deal with the hassle of driving a truck daily.

When vehicle external racks from Yakima gained popularity, they changed the automotive industry. Gone are the days when owners are limited in terms of vehicle usage and applicability.

Making use of products from Yakima, you may now use your weekday city cars to carry your tents and other outdoor gear on top of your cars or at the back on hitch carriers.

At the same time, you'd still be able to take in the usual number of passengers inside your car.

For example, if you're a biking enthusiast and you want to go on a biking adventure with friends, you don't need to take multiple cars to carry your bikes.

You may purchase a Yakima bike tow ball and attach up to three bikes at the back of just one vehicle and maximise the passenger capacity of your car.

Versatility didn't stop with just outdoor activities. Due to Yakima's multiple carrying options such as roof racks, hitch racks, and trunk-mounted racks, they can cater to more types of vehicles and applications.

You may now use your regular vehicles for long trips with heavy luggage for business and service purposes, such as deliveries and other possible applications that would have been impossible without Yakima racks.

This level of flexibility introduced by Yakima products has improved the freedom of car buyers in choosing the best cars for their purposes, with versatility in mind.

When speaking of business utility vehicles, the usual image that comes to mind is the typical nondescript delivery van with a metal box at the back.

For small business owners, they're sometimes forced to purchase separate pickup trucks or vans to handle delivery and logistics concerns for their customers.

With Yakima roof or hitch racks, you can buy multiple smaller and more efficient cars without sacrificing cargo-carrying capacity by utilising rack space.

To add to this, there's also the possibility of using your personal vehicles for delivery simply by adding racks for the cargo.

Roof and hitch racks used to have the reputation of being detrimental to fuel-efficiency, with their non-aerodynamic shape and bulky profiles.

Using roof-mounted racks was known to increase fuel consumption due to the induced drag.

Highway speeds were also reduced.

With Yakima's newer rack designs, they have considered all these concerns in order to minimise the effect of roof and hitch racks on vehicle performance.

The company has done extensive research and design to ensure that Yakima racks are aerodynamic and would not affect the vehicle's driving dynamics negatively.

Wind noise and drag are also greatly reduced.

Specifically, the Whispbar line of Yakima roof racks are designed with this in mind, which resulted in a sleek and seamless design that enhances the appearance of any vehicle.

Old designs of vehicle racks used to be vehicle-specific and were supplied by the auto manufacturers.

This hindered their popularity and acceptance by the industry.

With Yakima's decades of experience in the vehicle rack industry, they were able to come up with designs that are compatible with almost all popular vehicle models. This gave car buyers who want roof or hitch racks the freedom to choose any car they wished to have.

As mentioned above, Yakima racks are famous for having sleek and seamless designs that complement the vehicles' lines and shapes.

Gone are the days of bulky and boxy roof racks that look out of place on top of modern vehicle designs.

With the newer Yakima rack designs, car owners can choose from these stealthy vehicle racks without sacrificing the luxury appeal of their favourite vehicles.

In certain enthusiast circles such as the JDM culture, it's also well-known that Yakima roof racks are used as popular accessories on Japanese cars.

The rise in popularity and acceptance of autonomous vehicles inspires a lot of discussion in terms of vehicle flexibility and usability.

The concept of vehicles as shared assets among many users raises the need for luggage racks and cargo space.

Autonomous vehicle designers are incorporating the acceptance of roof and hitch racks for their vehicles to maximise the utility of these autonomous vehicles.

With their decades of experience and research in the industry, Yakima has exerted a lot of effort in improving their environmental presence by enhancing their designs to ensure fuel-efficiency and by refining their manufacturing practices to become environmentally-friendly processes.

Owning and driving your regular vehicle gives you quite a wide variety of options nowadays.

You no longer have to limit the types of activities you can do using your sedan or minivan.

With the many gears and vehicle attachments available at Yakima, you can take your car for your outdoor adventures and be assured that your car will have the capacity to carry your needed gear without sacrificing passenger capacity.

This is sponsored content for Yakima.