Despite being on the nose with lefties - and more than a few righties at that - US president Donald Trump and his "Make America Great Again" election campaign has been appropriated, just a little, by a Canberra developer.
The Morris Property Group, which is transforming the site of the former Stuart Flats in Griffith to the tune of $300 million, has rolled out some corporate livery, including eye-catching Make Manuka Great Again caps, exactly like the ones the Donald wore during his 2016 race to the White House.
They had their debut when developer Barry Morris recently hosted a recent public consultation about the proposal for the site, which is opposite Manuka's eats-and-shopping district.
Barry's son James, construction director for the company, said the caps were part of a campaign underway in response to ongoing concerns about the lack of upkeep and maintenance to the Manuka area.
"There is a general understanding that there has been a slow decline to the condition of the public space [in Manuka] resulting in a decrease in the number of visitors to a once thriving retail and residential hub," James said.
"The redevelopment of the Stuart Flats site will provide an important boost for the area both through the construction stages and once the new residential precinct has been completed.
"We felt it important to assist the local residents and retailers in their bid to rejuvenate the area and 'Make Manuka Great Again'.
"Similar to Trump's campaign, the paraphernalia and slogan has so far proved to be eye catching and improve the general awareness of the issue. It also helped that the MPG colours are red and white."
We'd say very similar.
Plans for the seven-building, six-storey development of the former public housing site include 414 residential apartments, a childcare centre and a medical centre