Ask Jacqui Parry why she made the leap to join the Queanbeyan Tigers and her answer is simple.
"The culture," Parry said.
"I asked around and spoke to the coaches, and every single person told me Queanbeyan has the best culture.
"And you know what? It's true."
Her move to Queanbeyan could not have come at a better time. She rose to a new level and became AFL Canberra's leading goal kicker in a stellar individual season.
And the Tigers? They are on top of the mountain after thrashing the Belconnen Magpies by 48 points in the grand final at Manuka Oval on Saturday - thanks in no small part to Parry's five goals.
Parry booted five goals for a Tigers oufit so dominant in an 8.7 (55) to 1.1 (7) triumph, that Belconnen's lone goal came just seconds before the final siren.
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The Tigers sharpshooter has certainly come a long way since running around in second grade for the ANU Griffins last year.
The Tigers dropped just one game all season as they surged towards the AFL Canberra first grade women's title in devastating fashion and washed away the demons of last year's defeat.
That lone loss this season came against the Magpies just three weeks prior to the grand final.
Put simply, Parry believes it came at the perfect time.
"I really can't put this into words," Parry said.
"It was good to lose [during the regular season]. It made us determined at training, it made us want to work towards something.
"You never know [the result until the final siren sounds], people will fight back. We were just told at three-quarter time, 'don't settle'.
"I think it really fired us up."
Parry and Madelyne Czubara combined to push the Tigers to a 16-point lead at the main break.
Before long Parry issued another reminder as to why she is the competition's most damaging forward with another goal that doubled as a nail in Belconnen's coffin.
But it was Tigers midfielder Hannah Dunn that claimed the best on ground medal in yet another classy display from one of the competition's premier players.
Dunn is determined to force her way onto an AFLW list - and there is no better way for her to do so than lighting up the AFL Canberra grand final.
The loss capped off a tough day for Belconnen with the club dropping each of the three grand finals it contested across the women's, men's first grade and men's second grade competitions.
AT A GLANCE
AFL Canberra grand final -
Women's - QUEANBEYAN TIGERS 1.0 2.4 4.7 8.7 (55) bt BELCONNEN MAGPIES 0.0 0.0 0.1 1.1 (7)
Goals: Queanbeyan: Jacqui Parry 5, Madelyne Czubara, Kate Woodward, Jessica Stramandinoli. Belconnen: Maggie Gorham.
Best on ground: Hannah Dunn (Queanbeyan)
Men's - AINSLIE TRICOLOURS 5.0 5.1 8.5 13.8 (86) bt BELCONNEN MAGPIES 0.4 1.7 1.9 3.11 (29)
Goals: Ainslie: Hayden Armstrong 4, Jordan Doering 3, Ben Jamieson 2, Liam O'Neil, Jeremy Hirst, Nelson Foley, Tom Powell. Belconnen: Daniel Jordan, Lexie Bennett, Alex Jones
Alex Jesaulenko Medal: Simon Horner (Ainslie)
Second grade - EASTLAKE DEMONS 0.0 2.1 4.1 5.3 (33) bt BELCONNEN MAGPIES 3.1 4.3 4.5 4.6 (30). Best on ground: Joseph Kerin.
Rising Stars - MARIST COLLEGE 0.2 2.6 5.10 7.10 (52) bt TUGGERANONG HAWKS 1.1 2.3 2.3 3.5 (23). Best on ground: Seb Quirk.