British tennis star Andy Murray will put wool in the spotlight at Wimbledon.
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He'll be wearing an innovative Merino wool performance kit for all his matches. And that starts with his date with men's singles 24th seed Nikoloz Basilashvili in the early hours of Tuesday.
Murray is returning to the All England Club for the first time since 2017 thanks to two hip surgeries and two years off thanks to Covid.
The 34-year-old's kit is developed by AMC, a tennis line which has seen Murray team up with sportswear brand Castore, in collaboration with Australian Wool Innovation subsidiary The Woolmark Company.
The collection has been engineered using cutting-edge technology to enhance athletic performance.
"I've been testing the kit for a few months now and am really happy with how it feels and performs," Sir Murray said.
"I work closely with the designers on every piece and give regular feedback, for me, the technical performance is vital."
Australian Wool Innovation chief executive officer Stuart McCullough said the launch "elevates Merino wool to an entirely new level of performance on a global stage and demonstrates that Merino wool garments are both stylish and capable of use in an elite sporting environment".
