As Richard Branson gets set for Virgin Galactic's first flight on Sunday, his official role for the journey will be "evaluating customer spaceflight experience".
When people fork out more than a quarter of a million dollars to go in his rocket plane, he'll make sure they get the experience they're expecting.
Along with the two pilots, there is room for six passengers with a flight time of about an hour and a half.
Note, there are no onboard toilets so those who go will need to make sure they can hold it.
The spaceship will just go over the 50-mile barrier (about 82 kilometres), which is where the US recognises someone as having been into space - and they can get their space wings.
At that height, they will be able to experience five to six minutes of weightlessness - that feeling of being in space - and see the curvature of Earth and the blackness of space.
They will then descend, landing on a runway much like the old space shuttle.
Tickets so far have cost about $250,000 but that price may increase.
Next week though, on July 20 (July 21, AEST), Jeff Bezos will be going on his company Blue Origin's first flight.
Jeff and Blue Origin have already been quick to point out the differences their customers will receive.
Blue Origin's New Shepard, which has no pilots and room for six passengers, reaches more than 100 kilometres high, which is the internationally recognised boundary of space (something they have noted, along with their larger windows, multiple times in announcements and on social media).
As it is a rocket, the flight goes pretty much straight up and down, lasting 11 minutes in total.
At their maximal height, passengers will get about three minutes to float around and feel like they are in space.
Just like boarding a plane though, it will take time to get on and off, and passengers can expect about 90 minutes for the whole endeavour.
And just like Virgin Galactic, there are no toilets on board.
Prices have not been released, but it is expected to be about $200,000.
Elon Musk, while not saying he is going into space anytime soon, will have the first commercial flight of his company, SpaceX, in September.
Called Inspiration 4, they will take four people up to 520 kilometres (much higher than Blue Origin or Virgin Galactic) in the SpaceX Crew Dragon, the same capsule that is now taking astronauts to the space station.
With a flight time of three days, this will be very different in many ways to Blue Origin or Virgin Galactic.
For instance, they do have a toilet of sorts.
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