As a parent, David Sharpe wants to know how best to help his kids. Which is why as ASADA boss he's launched the Parents' Guide to Support Clean Sport.
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In his role in fighting the war on drugs in sport, Sharpe wants to make a pre-emptive strike and educate children before they become elite athletes.
Try to stop positive drug tests years before they happen.
Sharpe's coming up to two years in his role as ASADA chief executive and he's put a focus on educating athletes.
Part of that has been talking to athletes about the best way to do exactly that.
He's seen way too many cases of accidental positive tests for banned substances for his liking - athletes thinking that because they bought a protein powder or supplement in a supermarket then that means it's OK to take. One in five supplements bought off the shelf contain banned substances and can be anything protein shakes to ventolin to cold-and-flu medications.
So that's why he's launched the parents' guide. And that's why he launched it at Marist College, where his 12-year-old son plays rugby union and who are also a partner of the program.
"I didn't want to launch it as a CEO, I wanted to launch it as a parent. My young bloke's 12, plays rugby for Marist College," Sharpe said.
I didn't want to launch it as a CEO, I wanted to launch it as a parent
- David Sharpe
"With Marist we shot a short video as a parent with me and my son and the Marist rugby club and what we want to do is approach it from a parent's point of view.
"It's an online program where parents take responsibility for understanding doping and take responsibility for influencing their children's decisions around doping.
"It's helping parents work with their children at a younger age so anti-doping becomes part of sporting culture at an early age."
But it's not just athletes and their parents who are on a need-to-know basis.
Sharpe said a large number of teenagers were taking protein powders just to bulk up to look good.
He said it's also important for them and their parents to understand the health risks caused by certain substances. Sharpe said the ASADA app launched last year allowed parents to check on the spot whether something was OK to take.
"If 45 per cent of 14-16-year-olds are using supplements or protein powders we need to educate what the dangers of that are," he said.
"That perception of buying something in a shopping centre gives the perception that it's legitimate."
